Can You Make Money by Blogging? — People First Content

People First Content
4 min readFeb 15, 2022


A hand holds a coin on a teal background

Writing for an engaged and interested audience is a fantastic feeling. There’s nothing like knowing that a group of people care about what you have to say.

So you’re interested in blogging but still on the fence about whether or not to start. In that case, you’re probably wondering whether blogging can make you money.

Because let’s be honest-blogging is great, but it would be a lot of effort for no return.

Luckily, there are several avenues for making money by blogging!

You may have heard that you can make money blogging, but how much? The average income for bloggers ranges from $100-$5,000 per month.

As you can probably see, that’s quite the range, so we’re going to break down how to monetize your blog.

How Do You Make Money Blogging?

When you’re trying to make money with your blog, think of it this way: you’re offering a free and valuable service as a means of advertisement.

There are many ways to monetize your blog, but you need to ensure that you are not spamming people with ads or selling products that you don’t believe in.

That’s how blogging differs from other forms of advertisement. It’s far more personal, so make sure you don’t break people’s trust.

5 Ways To Monetize Your Blog

There are many ways to monetize your blog, but the following are some of the most common.

1. Sell your own products or services:

You could sell products related to your blog content or sell services that cater to your audience.

And it doesn’t matter what order you do this in. You can start with a product and use a blog to bring attention to it. OR you can use the audience you get from your blog and tailor the product to their needs.

2. Sell someone else’s products:

You could promote a product by writing an article about it and then getting paid for each click on the link you provide. You can also get paid for promoting a product in social media posts, as well as in emails sent to subscribers of your blog.

3. Get sponsored posts:

Companies know that they need to invest time and money into product review blogs to get their product or service in the public eye. These types of blogs can be difficult and expensive for companies to produce themselves.

Some companies will pay bloggers to publish articles about their product or service on their blogs, with the understanding that the blogger will provide links back to their website’s homepage and manufacturer’s website.

Other factors

The amount of money that you earn depends on the following factors:

  • Type of blog (e.g., personal finance blogs typically earn more than fashion blogs)
  • Amount of time spent blogging (e.g., bloggers who spend 20 hours per week on their blog will likely have higher earnings than those who only spend an hour or two per week)
  • The type of ads and the number displayed on the site. Ads are generally auctioned in real-time, which means there is a lot of diversity in pricing.
  • And Traffic. No way to get around it. The more, the merrier!

How Do I Choose the Best Platform for My Blogging Needs?

There are many blogging platforms available. However, not all of them are a good fit, and it can be a horrible process to migrate all your content to a new platform. So, you need to take some time and think about what is most important to you before choosing one.

Here are some points that will help you choose the best platform for your blogging needs:

  • What do I plan to blog about?
  • Do I want a blog with a lot of features or just the basics?
  • What kind of design do I prefer?
  • How much control over my content would I like?
  • Who is my target audience?
  • What tools will be necessary for me to post content on my blog?

Blogging Platforms

WordPress has two versions. The free one is very customizable, but let’s say it’s for go-getters. So if you’re ready for a challenge, here are the best free blogging themes for WordPress.

There are a few good options if you’re looking for integrated eCommerce and blogging platforms.

Blogging on Squarespace is a lot easier for those less tech-inclined. They have a lot of drag and drop features, so you don’t have to see CSS unless you really want to. The eCommerce aspect is bare-bones but still serviceable.

If you’re looking to prioritize your store, blogging on Shopify is probably your best bet. They have an integrated blog and plenty of plugins to make it easy to get started.

Conclusion and Next Steps

There are many benefits of blogging. First, you get to share your knowledge and expertise with the world while building a community around your blog. Second, blogging is also a great way to build an online presence and generate leads for your business.

And as a bonus, blogging can be a great source of revenue! So what are you waiting for?

If you like to focus on other aspects of your business but want to cash in on content, our bloggers at People First Content are here to help! We will work with you to study your brand and create a steady stream of curated and quality content for your business. So contact us today to get started!

Originally published at on February 15, 2022.



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